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What people are saying
“Craig is an engaged and seasoned team lead. His eye for creative detail while seeing the overall strategy is second to none.”
Cherry Bayley
Account Director
“Craig is a passionate, savvy and approachable creative director. He has the ability to inspire and oversee the creative output of others while engaging the staff in an honest and constructive manner.”
Angeline Schwarz
VP, General Manager
“To be on Craig’s team was a lot like Driver’s Ed. He let me sit behind the wheel of a big, scary machine, but I was never truly on my own. This leadership style allowed me to learn new skills and gain confidence at lightening-speed, knowing he’d course-correct if I was en route to a mistake. I credit Craig for helping me translate academic writing to advertising, provide thought leadership at an increasingly more advanced level, present engaging work to clients and secure a promotion.”
Amy Tevault
Senior Copywriter
“Craig pays great attention to detail and is often the voice of reason within a group. He has great ideas and he executes them well. He thinks logically and creatively and is overall great to work with!”
Amy Story
Senior Art Director
“Craig brought the best of all worlds to the table. He was wonderful to work with in his role as creative leader of projects, a manager of people and a teammate. Creative strategy runs through his blood, but it’s backed up with skills right down to design minutiae. I saw Craig as a trusted advisor on everything from the 30,000-foot view down to the viability of a single word of copy. But beyond being a stellar creative leader, he’s a stellar human being that elevates every team he’s a part of.”
Jennifer Ream
Associate Creative Director
“Craig served as a board member representing the advertising agency that provides generous in-kind creative, marketing, publishing, and video services to the Boys & Girls Clubs of Benton Harbor. His unique talents contributed to the overall development of brand identity for the Club that is vital to diversifying and increasing contribution funding.”
Brian W. Saxton
Chief Executive Officer at Boys & Girls Clubs of Benton Harbor
“Craig and I worked together as directors of our respective large creative teams for many years. He is incredibly talented as a leader, a creative, a strategist, and a collaborator.”
Daniel A. Van Beek
Student at Louisville Presbyterian Theological Seminary
“As a Sr. Account Manager my experiences working with Craig were very good. He had a good eye for detail and positive leader to his creative team.”
Scott Wentzel
Senior Account Manager
Craig Tollenaar 